individual giving

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Who Gives to Women's and Girls' Causes?
A new report reveals who gives to causes specific to women and girls, and how to engage these donors.

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Plan Now for a Successful ‘Giving Tuesday’ Campaign
It's not too early to start crafting your planning and promotion strategies for the November 29 event.

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Right on the Money: A New Report Advises Charities to Share Their Successes With Potential Donors
A new report from Guidestar helps nonprofits see how to show the world what a difference they are making.

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Fundraising Week 2012: Three Ways to Engage Your Board in Fundraising
A fundraising consultant says to build relationships with potential donors, youth-serving charities should tap a built-in fundraising team: their boards.

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Fundraising Week 2012: Monthly Giving Clubs Encourage Stronger Relationships With Donors
A Nebraska fundraiser gives advice on starting a monthly giving club for donors.

Crowd funding.

Right on the Money: 'Crowdfunding' for Youth-Serving Organizations--Indiegogo vs. Kickstarter
NCFY explains and compares two popular ways of creating online fundraising campaigns, the "crowdfunding" websites Indiegogo and Kickstarter.

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Right on the Money: Three Easy, Low-Cost Strategies for Promoting Planned Giving
Want people to leave money to your organization in their wills? Here are three easy ways to encourage them.

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Right on the Money: Want to Build Your Endowment? Promoting Planned Giving May Be a Good Step
In the first article of a two-part series on planned giving, we share a checklist that can help you decide if your organization has the right ingredients to encourage donors to make bequests.

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Right on the Money: Start a Monthly Giving Program
The chief fundraiser at a youth-serving organization in Lincoln, NE, shares three steps to running a giving club through which donors make a gift every month.

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Right on the Money: Lessons in Social Media Fundraising
If you’ve been following online news about social media fundraising—the practice of raising money using Facebook, Twitter, blogs and so on—you might have reason to feel confused. “Using Social Media Increases Fundraising by 40 Percent,” says one headline. “Raising Money Online Is Harder Than It Sounds,” says another. For a little perspective, we turned to Holly Ross, executive director of the Nonprofit Technology Network, or NTEN.

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